Sterling Stone Real Estate & Co | Chelmsford Real Estate, Westford Real Estate, Needham Real Estate


The real estate market offers no guarantees for house sellers. Thus, even if your home boasts lots of great features and is available at an appealing price, there is no guarantee that your residence will sell quickly.

Ultimately, a home seller must act aggressively to promote his or her residence to the right groups of buyers. With an aggressive approach to the home selling journey, an individual can boost the likelihood of enjoying a quick, profitable house selling experience.

There are many things that you can do to stay aggressive as you strive to sell your home, and these include:

1. Study the Local Housing Market

The local housing market may fluctuate. Fortunately, a home seller who analyzes the local real estate sector closely can gain the insights that he or she needs to speed up the house selling cycle.

Take a look at houses as they are added to the real estate market in your city or town. By doing so, you can see how comparable houses stack up against your residence. And if you find that your home pales in comparison to similar residences, you can perform myriad house upgrades.

Furthermore, if you find that the price of your home is much higher than the prices of comparable houses in your area, you may want to lower your residence's price. This may help you stir up lots of interest in your home from buyers, as well as accelerate the home selling journey.

2. Maintain Your Home's Appearance

You may have already dedicated substantial time and resources to upgrade your house's interior and exterior. However, if you fail to keep your house looking great, it may be tough to achieve your desired home selling results.

Perform regular house cleaning both inside and outside your residence. This will ensure that your house boasts amazing curb appeal. Also, once buyers enter your residence, they may fall in love with your residence's interior.

3. Work with a Real Estate Agent

A real estate agent usually has a simple goal: to help a seller seamlessly navigate the house selling journey. Therefore, if you collaborate with a real estate agent, you can work with a diligent housing market professional who will do everything possible to help you succeed.

Oftentimes, a real estate agent will meet with a home seller and craft a personalized house selling strategy. He or she then will put this plan into action and promote a seller's residence to prospective buyers. Plus, if a seller receives an offer to purchase his or her house, a real estate agent will help this individual review the homebuying proposal. And if a seller decides to accept the offer to purchase, a real estate agent will make it easy for this individual to finalize his or her home sale.

Ready to add your residence to the housing market? Use the aforementioned tips, and you can take an aggressive approach to streamline the home selling journey.


A home showing often plays a key role in the property selling journey. In fact, if your house dazzles a buyer during a showing, you may receive an offer to purchase your residence shortly after this individual views your home.

Of course, there is no guarantee that a house showing will lead to a fast, profitable home selling experience. But if you know how to plan ahead for a house showing, you could boost the likelihood that this event will lead to an offer to purchase your residence.

There are many things that sellers need to consider before they host a house showing, such as:

1. The Condition of a Home

Dedicate time and energy to enhance your home's interior and exterior. That way, a buyer can fall in love with your residence during a showing.

To bolster your house's interior, you should clean each room of your home as best as you can. Also, don't forget to eliminate clutter that otherwise may make your house appear small and cramped.

Meanwhile, to upgrade your house's exterior, you should mow the lawn, fix any cracked or damaged home siding and perform other repairs. If you need assistance with home exterior upgrades, you can always reach out to property improvement professionals, too.

2. Scheduling Options

You should make it simple for a buyer to schedule a house showing at his or her convenience. By doing so, you can provide buyers with lots of options to view your residence – something that may help you speed up the house selling cycle.

For sellers, it helps to maintain flexibility in regards to home showings. And if you are open to home showings on nights and weekends, you could give buyers plenty of opportunities to check out your house in-person.

3. Your Home Selling Expectations

If a buyer wants to make an offer to purchase your home following a showing, you may have only a limited amount of time to determine how to proceed. However, if you establish house selling expectations, you can quickly decide whether to accept, reject or counter a buyer's offer to purchase your home.

For those who are concerned about hosting home showings or completing other house selling tasks, you may want to hire a real estate agent. This housing market professional is ready to assist a home seller and ensure this individual can easily navigate the property selling journey.

A real estate agent is dedicated to a seller's success. Thus, he or she will work with a seller, learn about this individual's goals and plan accordingly. And if a seller ever has concerns or questions, a real estate agent can respond to them.

When it comes to hosting a home showing, there is no need to stress. By considering the aforementioned factors, a seller can plan ahead for a house showing. And as a result, a seller may be able to accelerate the home selling journey.


If you intend to sell your house, it generally helps to allocate time and resources to improve your home's condition. That way, you can impress potential buyers as soon as they see your residence.

Now, let's take a look at three tips to ensure you can bolster your house's condition before you list your home.

1. Install Energy-Efficient Fixtures

Updating fixtures usually is quick and easy. Plus, if you install energy-efficient fixtures, you may be able to reduce your home energy consumption while you sell your house.

Energy-efficient fixtures use a fraction of the energy of traditional fixtures. Meanwhile, energy-efficient fixtures may prove to be a key differentiator for your house, one that is sure to garner homebuyers' attention.

2. Revamp Your Bathroom

Believe it or not, the appearance of your bathroom can make a world of difference in the eyes of homebuyers. If your bathroom looks modern and beautiful, it may help your house stand out to potential buyers. Conversely, if your bathroom appears small and outdated, it is unlikely to do you any favors as you try to sell your house.

To renovate your bathroom, you may want to replace the vanity, old plumbing and lighting fixtures. In addition, it may be beneficial to install a new tile floor that will help you transform your bathroom from drab to fab.

It also is important to keep in mind that bathroom renovations may prove to be less expensive than renovations in other areas of your house. Thus, if you complete assorted bathroom renovations, you may be able to increase your house's value without a significant time and resource investment.

3. Enhance Your Lawn

If you've failed to maintain your lawn over the years, there is no need to worry. In fact, you can replace patchy weeds and grass with fresh new sod to improve your house's condition and curb appeal.

Oftentimes, you can perform lawn care and maintenance on your own. But if you want expert help, you can always hire a professional landscaping company. Because with a team of professional landscapers at your side, you can quickly and effortlessly enhance your lawn.

For home sellers who want extra assistance as they get ready to list their houses, real estate agents are available to provide expert support as well.

A real estate agent understands the challenges associated with selling a house and can help a seller identify and address such issues. Furthermore, a real estate agent will provide a home seller with recommendations and suggestions about how to improve a house's condition.

Perhaps best of all, a real estate agent will offer assistance at each stage of the home selling journey. From the moment a house is listed to closing day, a real estate agent will do whatever it takes to guide a seller along the home selling process.

Ready to add your house to the real estate market? Use the aforementioned tips, and you should have no trouble beating the home selling competition thanks to the condition of your house.


If you want to enjoy a fast, seamless and profitable home selling experience, it helps to be flexible. That way, you won't feel pressure to accept the first homebuying proposal that comes your way. Instead, you can listen to various homebuying offers, consider their pros and cons and choose one that matches or exceeds your expectations.

Unfortunately, the stress associated with selling a house can escalate quickly. And if a home seller is not careful, he or she risks making rash decisions that may lead to subpar results.

When it comes to selling a house, it generally is a good idea to be flexible. Now, let's take a look at three tips to help sellers maintain their flexibility throughout the home selling cycle.

1. Evaluate the Housing Market

The current housing market may favor buyers or sellers. If you want to maximize the profits from your home sale – and maintain your flexibility throughout the home selling journey – you should examine the real estate sector closely.

Assess the prices of available houses in your city or town that are similar to your own. This will allow you to see how your residence stacks up against the competition and price it appropriately.

Furthermore, evaluate the prices of recently sold houses in your area. With this housing market data, you can determine whether you're preparing to enter a buyer's or seller's market and plan accordingly.

2. Don't Hesitate to Counter a Buyer's Offer

After you list your house, it may be only a matter of time before you receive an offer on your house. However, just because you receive an offer on your house does not mean that you have to accept this proposal.

Remember, your duty as a home seller is to accept the ideal homebuying proposal based on your home selling goals. If an offer fails to meet your expectations, you should not hesitate to counter or reject this proposal.

In most instances, it helps to counter a buyer's proposal. If you submit a counter-offer that matches a buyer's needs, both you and a buyer can move forward with a transaction. Or, in the worst-case scenario, a buyer will reject the counter-offer, and you can move forward with your attempt to sell your house.

3. Work with a Real Estate Agent

If you're unsure about how to stay flexible throughout the home selling journey, you can always hire a real estate agent. In fact, with a real estate agent at your side, you can get the insights that you need to succeed in any housing market, at any time.

A real estate agent will learn about your home selling goals and help you map out a successful home selling journey. Plus, he or she will list your residence, promote it to the right groups of potential buyers and ensure you can make an informed decision about whether to accept, reject or counter a buyer's proposal.

Want to sell your house? Consider the aforementioned tips, and you can operate as a flexible home seller.


You may be ready to sell your home. However, before you add your residence to the real estate market, you should consider involving your neighbors in the home selling process.

There are many quick, easy ways to connect with your neighbors and ensure they can help you sell your house, including:

1. Meet Face-to-Face with Your Neighbors

Although you've enjoyed many wonderful years in your neighborhood, you may determine that now is a good time to relocate. As such, you should meet with your neighbors to share the news.

A face-to-face meeting with a neighbor usually is a good idea. At this time, you can provide details about your future plans and respond to your neighbor's concerns or questions as well.

Plus, you can ask your neighbor if he or she knows anyone who may be interested in your home. And if your neighbor answers, "Yes," encourage him or her to share the news that your house will soon be available.

2. Provide Neighbors with a Copy of Your Home Listing

Ultimately, you'll want to provide your neighbors with as much information about your home as possible. By doing so, you can make it simple for your neighbors to keep colleagues, family members and friends up to date about your residence.

If an online home listing is available, feel free to share a link to the listing via email or social media. Then, your neighbors can copy and paste the link to the listing to share it with anyone they choose.

Also, if your neighbors prefer a paper copy of your home listing, you should be able to provide them with a print-out that outlines your house's features. Be ready to provide paper copies of your home listing to your neighbors at any time, and you can boost your chances of selling your home quickly.

3. Be Available to Respond to Home Selling Concerns and Questions

After you share details about your home with neighbors, it may be only a matter of time before your residence sells. Meanwhile, neighbors may return to you with additional concerns and questions about your residence.

Be available to your neighbors via phone call, text and email. This will ensure you can provide your neighbors with the home information they request, any time they need it.

Lastly, it is important to remember that home sellers should try to do everything they can to promote their residences to the right groups of homebuyers. If you collaborate with a real estate agent, you can improve your chances of connecting with the right homebuyers, regardless of the current housing market's conditions.

A real estate agent will learn about your home selling goals and work with you to ensure you can achieve them. Perhaps best of all, a real estate agent will set up home showings and open houses and respond to your home selling concerns and queries to guarantee you are fully supported throughout the home selling journey.

Take advantage of the aforementioned tips, and you should have no trouble stirring up plenty of interest in your residence.




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